NOVA II | Our Sandabox
From Ideas to Action Why most brilliant ideas never see the light of day — and what to do about it You know what I've noticed? Everyone's got an idea. I meet people at coffee shops, networking events, even random conversations on matatus — and they lean in close and tell me about this thing they've been thinking about. This app, this service, this product that could change everything. Their eyes light up when they talk about it. But then I run into them six months later, and they're still talking about the same idea. Same excitement, same potential, but nothing's happened. They're still researching. Still planning. Still waiting for the right moment. The thing is, there is no right moment. There's just now, and there's later. And later has a nasty habit of becoming never. The gap isn...
